EACH COPY IS read, ON AVERAGE, BY 3.5 people EACH ISSUE reachES OVER 12,500 PEOPLE

ABOUT OUR READERS:

  • The readers of Trainer magazine are responsible for the day-to-day training and management of over 38,000 individual thoroughbreds

  • 3.5 different people read each copy of Trainer Magazine

  • Average age of trainers who receive the magazine = 49 years old

  • The average number of horses in training by each licensed trainer = 36

  • Total readership per issue exceeds 12,500

  • 54% of trainers rent their yard, 46% own their yard

  • The average reader will spend over £1,625 / €1,900 per quarter on: farriery, hard feed, supplements, hay and bedding per horse

  • 43% will upgrade their facilities every year

  • Trainer representation: 27% Dual Purpose, 50% Flat, 23% Jumps

  • 30% of trainers train over 40 horses - with a maximum of 200 horses